What is
Branding ?
A brand is a product, service, or idea that is publicly set apart from similar ones. This makes it simple to convey and generally promote. The process of developing and promoting a brand’s name, attributes, and personality is known as branding.
The process of branding is intricate and involves thoughtful preparation and methodical action. To avoid trying to match your online shop with client expectations by working backwards, it is ideal to have your branding strategy planned out before you open your online business. A powerful brand appeals to ideals that the target audience may easily relate to. A strong brand may act as a safety net to prevent a company from having to compete on price in an eCommerce store.